Microsoft Azure

Product Management: Building a Product Strategy

Nir Eyal on Creating Habit-Forming Products

John Maeda on Design, Business, and Inclusion

Internship Trainee

Volunteer

Founding Team member

Turvo revolutionizes the way things move by creating a real-time collaborative logistics platform that standardizes the way people share, communicate, and collaborate across the entire global supply chain.

Was hired as a technical program manager and then moved to the mobile team as Sr. Product Manager. Most of my day-to-day work was at the intersection of Product, Program, and Process. I also performed the day-to-day activities of Product Manager for Turvo Companion mobile apps both iOS and Android. 

Product Ownership :
- Generate new product ideas and manage the end-to-end product strategy and roadmap for mobile product
- Define, track, improve and monitor key product metrics 
- Work closely with engineering and customer success teams to solve real world customer problems
- Own some areas in product and act as a subject matter expert in those.
- Review & refine specs and provide feedback on the new features fitment to the existing product
- Run UAT to assess the features are busine

Sr Product Manager & TPM | Cloud SaaS - Collabration Platform  | Platform Engineering

Built an online marketplace focused on connecting brands of all sizes with shoppers over short-form video, driving authentic engagement. 
Platform offered easy discovery of products, simple in-app shopping, and large curation of favorite products just in few clicks making it a fun experience. 

I have experience in:
• Establishing strategic roadmaps and goals for the team 
• Getting things out-the-door! Building new experiences from scratch but also optimizing existing experiences and funnels
• Metrics-driven user acquisition, monetization, and retention (AB testing, user testing, etc)
• P&L responsibility
• Team leadership and management of both directly and matrix-managed engineering teams 
• Led product vision and roadmaps for personalization, focusing on recommendation models, ranking systems and tailored user experiences
• Collaborated with ML engineers and data scientists to improve recommendation quality and optimize content discovery
• Collaborated with other engineering and pr

Founder & Co-Owner | Product, Social E-Commerce B2C Platform

Digital storefronts for SMBs and optimization for online hyper-local discovery of products 
(Company Acquired by Reliance Jio)

Market and Category Analysis:
- Conduct market research to understand the consumer behavior/ needs
- Monitor the landscape and keep a track of the performance of various products
- Based on the research data, identify the market need-gaps
- Work with the internal teams and ideate products to address the unmet needs

Product Development & Product Roadmap:
- Work with the technology, legal, and other stakeholders to develop the product(s) to meet consumer needs
- Conduct product testing with consumers and internal teams to consistently improve product performance, add new features, enhancements and upgrades
- Define key strategic objectives for the brand performance, and ensure performance meets objectives

Product Lifecycle Management & Go-to-market Strategy:
- End-to-end ownership of product lifecycle – innovation, production, distribution, after-sales
- Devis

Product Manager II  | Web Experiences & CRM, B2B SaaS

• Built a pipeline of $9 million in ARR by leading the development and evolution of an AI-driven B2B SaaS product for Clearance Pricing and forecasting solution from the ground up
• Conceptualized and built the AI-ML powered pricing suite of products for the world's leading major retailers by leading a cross-functional team of 28 engineers, data scientists and UI/UX designers. Increased data accessibility and enabled seamless integration with multiple data sources, improving query performance by 60%
• Led evaluation and retail vertical-wide rollout of data tool, enabling analytics and reducing annual BI spends by  75% 
• Spearheaded the development of user-centric AI-ML enabled workflow for real-time pricing data analysis, increasing user engagement by 40% and reducing manual data extraction and entry by 80%
• Oversaw the decisions on technical architecture leveraging agentic framework for data extraction, processing and management, balancing AI capabilities with scalability and perfor

Product Lead | Building Pricing Suit of AI/ML Products - Retail Solution | Enterprise Cloud SaaS

Whiteshark is a Microsoft Ventures incubated and funded startup. Ownership of multiple consumer web products. Responsible for specification of new product and driving the road map from ideation to implementation. I had complete responsibility for four B2C products at peak, with my team I managed to ship 4 global products in less than 18 months. We were growing at 1000+ new users per month per product, until we decided to focus on freemium/enterprise collaboration models.  

☛ Visit - https://whiteshark.design/

List of Products: 

► CoBeats (Web Curation Platform + Web Clipper)
Visit ☛ https://cobeats.com/

► DoSheets (Project Management & Team Collaboration Software) 
Visit ☛ https://dosheets.com/ (Lighter version of Basecamp)
Demo link: https://www.youtube.com/watch?v=-wJeXAtohLk

► Knowledge Commons - Acquired by UNESCO MGEIP (Social Communication & Collaboration Platform - UNESCO)
Visit ☛http://mgiep.unesco.org/social

► HotServed (Indie Music Discovery Platform from Subcontinent)


Growth Product Manager I | Workplace Collaboration & Productivity Tools | Consumer Internet

Co-Owner & Founder | Product, Social E-Commerce B2C Platform

• Defined product strategy and roadmap across AI, ML, and automation
• Spearheaded the launch of a new AI-powered solution to optimize retail pricing and improve financial forecasting accuracy.
• Managed end-to-end product lifecycle from ideation to release, ensuring timely delivery of high-quality features.
• Fostered cross-team alignment, enhancing communication between engineering, design, and customer-facing teams.
• Delivered impactful features that improved user adoption, product reliability, and customer satisfaction.

Product Manager

Haet is a personalized meal subscription app on a mission to make healthy simple.

Product offers personalized healthy meal plans and ready-to-eat healthy meals delivered directly to customers.

We're vertically integrated, employing passionate people in technology, operations & HQ in making healthy simple. Join us if you are obsessed with building & scaling impactful products.

Advisor

Helping scale-ups and corporates build world-class digital products that are used every month by millions of people.

Know about Imroze Sh's work experience, education, bootcamps, certifications, and much more. Imroze Sh