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Competitor Research is a tool to help companies of all sizes keep track of their competitors. Competitor Research helps you monitor your competitor's websites, taking screenshots and using AI to help detect changes they've made. Competitor Research also notifies you when your competitors make any changes, ensuring you're always one step ahead. Social media tracking is also available, tracking changes across Instagram, Linkedin and many others.
Possible use cases of Competitor Research include tracking competitor changes on webpages for landing pages, pricing, blog pages, news alerts and product offering. For example, if your competitor makes a pricing change on one of their products, it's crucial for you to know as soon as possible so you can decide whether to respond or not. You'd also need to know if your competitor launches a new product, to inform your product team about the state of the market.
