A site can be perfectly fine today, then a deployment, configuration change, dependency update, DNS change, certificate expiration, or content edit can quietly break SEO, security, performance, AI-readiness, or resilience. Often nobody notices until rankings drop, customers complain, an AI crawler can’t understand the site, or something actually goes down.
That matches what 37 Audits is becoming particularly well: it currently has 51 auditors spanning AI readiness, security, performance, resilience, SEO, email/DNS, and related areas. More importantly, those auditors can run continuously and notify the team when a result changes from pass → warning/fail (or back again).