About this project

Monstruo Canela is the official website of the digital marketing agency of the same name, developed as a fullstack platform focused on building a strong, modern, and results-driven digital presence. The project was designed with a clear emphasis on lead generation, SEO performance, and scalability.

On the frontend, a modular architecture was implemented using Angular and TypeScript, prioritizing performance, accessibility, and a clean, conversion-oriented user experience. The platform is fully responsive and optimized to capture user attention from the first interaction.

The backend was built with Express and MongoDB, integrating Firebase Authentication to securely manage an admin panel. This panel allows content management for the blog and centralized lead handling, enabling efficient tracking and organization of user inquiries.

To ensure lead quality, invisible reCAPTCHA was implemented to prevent spam and automated submissions without impacting user experience. The system also incorporates SEO best practices such as dynamic meta tags, structured slugs, and bilingual content support.

The project serves as a complete digital solution for the agency, combining frontend, backend, and marketing strategy to improve client acquisition and strengthen its online presence.

Technologies Used:

• Angular
• Express
• Firebase
• TypeScript
• Tailwind CSS
• Google Cloud
• MongoDB
• Docker