Shikbook is a Style & Wardrobe Recommender App designed to empower users to discover and curate their unique styles from various online stores and learn from each other styles. I spearheaded the product design and rebranding efforts for Shikbook. Challenges included crafting a seamless search and filter system and balancing visual appeal with user experience. Through collaborative stakeholder engagement and data-driven design decisions, I implemented innovative solutions to overcome these challenges. The results of my services were significant, with Shikbook experiencing a 30% increase in user adoption within the first three months of launch, a 25% improvement in user retention rates, and a 20% increase in market share within the first year. These metrics underscore the transformative impact of my design contributions on Shikbook's success. In conclusion, my services encompassed product design, UXD, visual language, and presentation design, culminating in a comprehensive overhaul of Shikbook's brand identity and user experience, driving tangible business outcomes, and establishing Shikbook as a leader in the fashion tech industry.