BerryPath is a guided selling platform that helps ecommerce stores guide shoppers to the right products through interactive advice flows.

Instead of forcing visitors to browse large product catalogs, merchants can create question based journeys that recommend the most suitable products based on customer needs, preferences, or use cases.

BerryPath can be embedded on homepages, category pages, landing pages, and product pages as an inline widget, sidebar, or popup. It integrates with Magento 2, Shopware 6, and WooCommerce, with additional platforms planned.

Features include:

• Visual flow builder with conditional logic
• Product recommendations and alternative suggestions
• Bundle and accessory recommendations
• Multi language support
• Custom branding and styling
• Analytics for completion rate, click through rate, conversions, and assisted revenue
• Lightweight JavaScript integration

BerryPath is designed for stores with complex product catalogs where customers benefit from expert guidance before making a purchase. It helps reduce decision fatigue, improves product discovery, and increases conversion rates.

A free plan is available with one published flow and support for up to 2,500 products, allowing merchants to get started without a credit card.