StepsKit is an in-app guidance tool for anyone with a web app — SaaS, indie projects, or internal tools — who needs to onboard users and announce what's new without it getting ignored.

Most tools in this space were built for one-time onboarding — slow to set up, expensive per seat, and overkill if you just want to announce a feature this Friday. StepsKit flips that: build product tours, contextual hints, and feature announcements visually inside your live app, embed a single `<script>` tag, and start guiding users in minutes.

What you get:

- Visual builder that works inside your live app — tours, hints, and announcements, no browser extension to install

- Brand-matched theming — colors, buttons, overlays

- Audience targeting by user attributes (plan, role, email, custom data)

- Frequency controls (e.g., show once per visitor)

- Built-in analytics — starts, completions, drop-off, per-step views

- Build tours straight from your AI coding agent (MCP) — describe it, StepsKit creates it

Use cases:

- New user onboarding and product walkthroughs

- Feature announcements when you ship something new

- Contextual hints that point users to the right action

- Change communication when your UI updates

- Driving adoption of underused features

Pricing:

- Free plan to get started

- Flat monthly Pro plan — unlimited tours, unlimited team members