Execution, optimization and analysis of internal and client-based email marketing campaigns across the full customer journey, examining and recommending best practices for marketing automation enhancements to maximize customer value and campaign results. Leads implementation of marketing automation and customer lifecycle campaigns. Troubleshoots campaigns, tests workflows, and analyzes data to ensure campaign success. Spearheads SEO, PPC, and Web Development initiatives.

Providing expert-level eCommerce design and marketing at reasonable prices, from a seasoned professional with decades of experience.  Growing businesses with Google and Facebook PPC, SEO, email marketing automation, custom design, video, eCommerce consulting & more.

Analysis, management, & execution of Facebook and Google advertising campaigns
Development of new organizational processes and ad creatives
A/B testing for creatives and campaign targeting for conversion optimization
Reporting on campaign performance to stakeholders and clients

Responsible for leading digital advertising initiatives to drive sales and awareness for Escape The Room nationally, including paid search, paid social, and other digital advertising channels. Responsible for driving SEO and SEM traffic, maximizing conversions and ROI, and manage advertising budgets effectively.

Managing all parts of daily operations of multiple e-commerce websites.
Train and manage the day-to-day functions of Customer Service team.
Set achievable sale goals and implement ways to increase sales for the business.
Oversees the order process, order completion and supplier relations.
Oversees customer Service, Chats, calls and email communications.
Prepare / review art files for each order to ensure guidelines were followed, proofs were
approved by customer and sending orders to suppliers.
Manage regular weekly online store updates including product uploads, content, promotions, landing pages, banners, etc.
Oversee design of yearly catalogs.
Oversee and implement Email Marketing and Social Media marketing programs.
Provides thorough orientation to new staff, including reviewing company benefits and policies,
computer issues, health, safety and building policies, office procedures and job expectations.
Coordinates employee movement (new hires/exit) requirements. 
Performs business/

End-to-end creative direction and team management of all design and development projects
Project Direction - Managed over 300 clients (including Internet Retailer Top 500 ranked stores) on E-Commerce platforms such as Bigcommerce, Shopify, Yahoo Stores, Amazon Webstore, Lemonstand, and more 
Web Design - Designed corporate marketing assets, web presence, and social media presences
Responsible for custom graphic design, programming, video production and client training
Email Marketing - Extensive experience with Constant Contact, iContact, Mailchimp, Campaign Manager and more. Managed lists of over 50,000 emails.
Advertising - Designed & managed Pay-Per-Click campaigns with positive ROI for Google Adwords, Bing Ads, Facebook, and Twitter.
Promotional Design – Produced creative media for multiple industries, including
banner ads, email and social media ads, print design, package design, and more.
Application Development - Developed web-based client management systems,
client training, an

- Responsible for all creative design and development
- Managed internet marketing and SEO/SEM for all clients
- Developed web-based client management systems for project and payment tracking
- Designed websites and creative assets for car insurance, art sales, e-commerce, car sales, timeshare management, aviation and other industries

- Developed Distance Learning Program for use in 30+ locations
- Managed company internet marketing strategy, which brought corporate website to number one search result positions in Google and Yahoo for targeted keywords
- Complete redesign of all corporate websites and marketing materials
- Responsible for all corporate internet operations
- Developed and managed company intranet

Developed custom web solutions and graphics for individual clients
Established and maintained Customer Service department 
Designed and wrote User’s Manuals
Trained clients on product usage and web publishing
Created graphics and marketing materials for web and print
Designed all graphics and layouts for over 50 website templates
Developed web presences for all sub companies of Planet IDX
Wrote news articles and editorials on web and graphic design

Ferengi character actor at Star Trek: The Experience in the Las Vegas Hilton

Barry Robb

Email Marketing Automation and Digital Marketing Pro