Crafting Emotion-Led, Business-Driven UX

Vijay Ram is a seasoned product designer based in Mumbai, specializing in creating emotionally engaging digital experiences. With over 7 years of experience, Vijay has worked on various projects, including habit trackers, developer dashboards, and child growth trackers. His work focuses on improving user retention and treatment adherence through habit-forming features and emotionally intelligent onboarding flows.

Key Features:

• Designs habit-forming features to boost user retention.

• Creates emotionally intelligent onboarding flows for personal health concerns.

• Conducts usability audits and A/B tests to optimize conversion funnels.

• Designs parenting-focused wellness journeys combining health education and gamification.

• Leads UX strategy for personalized app discovery and regional-language user experiences.

Vijay collaborates closely with cross-functional teams, including doctors, CX teams, and content writers, to translate complex medical plans into simplified user journeys. His work at Mosaic Wellness and Indus AppStore demonstrates his ability to create accessible and engaging user experiences for diverse audiences.