Indigo logo breakdown

Let's break down the Indigo airlines logo to help inspire and build our idea banks. 

The logo symbol positioned in the upper right-hand corner, represents a stylized aircraft made up of white dots. The aircraft directed towards the top right-hand corner represents the moment following the take-off. 

The logo symbol directed up and to the right also indicates optimism and readiness to embrace the future.

The blue rectangle represents stability and reliability, while the white colour conveys purity, freshness, and quality.

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