Reigniting UX: Empowering Users with a Compulsory App Update

Background:

• Users of myysports were not updating the app, resulting in a significant portion of users still using the old version.

• Outdated versions caused technical issues and hindered user experience.

Problem Statement 👿:

• 20% of users were using the old version of the app, leading to a range of technical issues and limitations.

• Users' reluctance to update the app impacted their ability to access new features, bug fixes, and performance improvements.

• The high percentage of users on outdated versions indicated a need for a solution to ensure all users were on the latest version for optimal experience.

Solution💡:

• To address the issue of users not updating the app, we implemented a proactive solution.

• The solution involved displaying a pop-up modal box that appears when users engage in match creation or other creation processes within the app.

• The modal box notifies users about the availability of a required app update, emphasizing the importance of updating for a seamless experience.

• The pop-up explicitly guides users to the respective app store (Play Store or App Store) for updating their app.