Product Management 101

Agile Explorer Badge

Understanding Jira for users, managers and admins

 Getting Started as a LinkedIn Learning Admin

Product Marketing Foundations

Introduction to Figma

Personal Finance Essentials

Microsoft Advertising Certified Professional

HubSpot Inbound Marketing Certified

Google Ads Video Certification

Google Shopping Ads Certification

Product Analytics Micro-Certification

Enterprise Design Thinking Practitioner

• My first time judging a hackathon! Evaluated 8 projects on 4 criterias - Technology, Impact, Originality & Presentation. 
• Created a robust grading system on Notion for notetaking and performance evaluation 
• Actively participated in the deliberation round and influenced key winners
• Indirectly led 2 of my assigned projects, Ecodes & Interviewy to win the Best Environmental Hack & Best Use of Assembly AI!

Judge

•Managed all Social Media Platforms for RCNPN including Facebook, Instagram & LinkedIn
•Empowered 150+ students to sign up for the clubs newsletter in the Rotman Commerce Clubs fair through engaging conversations
•Achieved an all-time high social engagement of 1,200 students on the Facebook page
•Recruited & Trained 2 committee members amongst a pool of 15 applicants through resume-screening & interviews

Semi-Finalist

• Recruited, Managed and trained a team of 4 associates to create meaningful relationships with representatives via LinkedIn
• Devised the sales pipeline, outreach template and alumni database to recruit representatives for our events
• Independently partnered with IBM & MasterCard for UTCA’s first ever exclusive firm series event


Director Of Business Development

Director of Marketing

International students struggle in their first year due to lack of resources and support from their universities. I founded the IndoCanada Webinar as a solution to ease a young leader’s transition from high school to college.

As the Founder & Host, I independently-
- Recruited and coordinated with top speakers across 6 universities via LinkedIn outreach
- Devised an extensive partnership strategy to work with AdmitKard - India's premier college counseling service with a massive network of study abroad aspirants.
- Organised and moderated the first live webinar series "Kickstart your Journey to Canada" in partnership with AdmitKard
- Achieved a record high turnover of 1010 students in 2 days and an average duration rate of 60% throughout the webinar.
- Researched crucial panel questions which deliver value to high school students. Brainstormed on guidelines to assist panelists towards devising all-rounded answers.
- Created an event plan, itinerary and the final script for the webinar


Founder & Host

I served as a speaker for the Rock your LinkedIn Profile workshop - alongside Hannah Shimoga and Carmen Spencer. The event was organized by Spencer Consulting.

Rock your Profile Workshop - Speaker

• Increase student traffic growth for Wize’s services by utilizing communication skills to deliver creative individual pitches and presentations to students
• Execute strategic marketing initiatives to allow Wize to gain maximum exposure in key campus locations
•  Increase sales through effective advertising & referral campaigns also leading to heightened brand awareness

Brand Ambassador

International Student Advisor

ProBono Consulting | Workshop Co-Lead

Toronto Associates | Engagement Lead

Bachelor's degree

High School Diploma

Bachelor of Commerce - BCom

💻 IBM Financial Transaction Manager | PaaS 
- Collaborating with senior stakeholders in 6 internal teams: IPC Architecture, Platform, Application, QA, Risk & Assessment & Project Change to create centralized project boards, workflows and  fix AdHoc issues in Jira Software to ensure smooth product delivery
- Leveraging JQL to create custom issue filters tailored to each teams requirements
- Documenting project processes, delivery and other resource materials to help development teams execute faster 
- Assisting the application team with backlog refinement & scrum setup for Phase 0 

👨‍👩‍👧‍👦Recruiting
- Collaborated with the Practice Leader & Senior Consultant to screen resumes and conduct final round interview for IBM Interns intending to pursue a Full-Time Consulting Career

⚒ Training
- Completed over 120+ training hours and assessments in Jira, EDT, Agile, SDLC, Software Testing

Associate Technology Consultant

Joining IBM in the Associates Program starting June 2022!

Advisory Board Member

📝 Inbound Marketing (Lead Generation)
• Secured 1775 leads & outperformed sales targets by 710% in Fall 2020 campaign by executing viral lead generation social media campaigns on LinkedIn, leading to over 150,000+ unique views.
• Presented Kaplan's value-added services, discounts and online courses to several student organizations across UofT'

👨‍👩‍👧‍👦 Leadership 
• Promoted to Lead SBA and trained over 20+ new hires with onboarding, social media marketing, public speaking, communication and community growth classes

💻 Entrepreneurship 
• Orchestrated a pilot-mentorship program in conjunction with Senior SBA's to provide extra guidance and support to low-performing SBA's

Lead Student Brand Ambassador 

🎨 Product Design 
• Spearheaded the Branding & User Experience for Zynga Academy on Docebo. Condensed 20+ Training Hours into interactive Guides, Designed Visual Sitemaps, User Journeys, Low-Fidelity Wireframes for Senior Leadership
• Independently designed 30+ high-fidelity web pages, logos, graphics, and promotional posters usng HTML, CSS, Canva Pro, Confluence, and Docebo

📈 Data Visualization - Leadership Academy
• Analyzed, Designed and Presented a data visualization slide deck to assess employee engagement for a senior-management leadership program  to the Chief Diversity, Equity & Inclusion Office, Global L&D & DEI Manager, resulting in a subscription renewal for Y2

📝 Project Management - 3 Career Development Programs
• Co-Led the project plan for 3 career development programs, valued at $2mn+ by collaborating over 6 senior stakeholders, dramatically increasing the project completion time

Program Manager - Learning & Development

sMart Mentor is tackling the problem of student unemployment by creating a platform where university & college students can book coffee chats with Industry professionals in only 2 minutes.

• Pitched our product to a top Startup accelerator in Canada, the DMZ to qualify for the prestigious Basecamp Lite Incubator Program
 • Analyzed user needs by conducting 55 consumer surveys to develop data-driven business solutions
 • Implemented unique marketing campaigns on Instagram to achieve 410 followers & 11K+ impressions in 1 week
 • Collaborated with a team of 4 to design the platform’s Web App via Figma & Framer through Design Thinking Methodologies

2021 Update: after a spectacular learning experience, this project has been discontinued!

Founder/CEO - Head of Product

• Featured among one of the 30 Top Leaders selected from 900+ students in the program
• Self-started array of initiatives and projects that leveraged the LinkedIn Learning engagement, generating a 20% increase in uptake of the platform in 2 months
• Outperformed sales targets & recognized amongst the top 5% performers and Top 30 Leaders across 900+ ambassadors in North America. 
• Educated 450+ students to develop their professional careers by equipping them with LinkedIn tools and strategies 
• Selected as the youngest speaker to demonstrate a presentation about the 2020 Job market at Ryerson University.

LinkedIn Learning Student Ambassador

• Initiated 8 on-campus events and club collaborations that are reflective of the target audience for Prime Student 
• Achieved 120% of my interaction through acquiring 4 partnerships and educating 2400+ event attendees
• Implemented Amazon-sponsored marketing campaigns on Instagram to generate 4100+ views in 2 months
• Organized & reported advertising campaigns to the Senior Account Manager by leveraging CRM applications including Outfield & Telegram

Prime Student Campus Manager (R&B)

I was selected as the youngest intern to work with BYJU’s, the largest EdTech company in India for its biggest nationwide quiz competition, The Discovery School Super League.

*  Direct involvement in B2B sales practices including market research for schools, cold-calling principals, scheduling meetings and on-boarding schools 
* Successfully on-boarded  179 schools across the Delhi-NCR region, collaborating with a team of 13 representatives within a time-frame of 20 days.
* Developed an extensive understanding of the educational structures, curriculums, and organizational systems in Indian schools as well as the entire process involving Outbound Sales

Business Development Intern

🎤 Led 20+ events and workshops on Job search, International College Admissions & Personal Branding across India & Canada.

• UTCA x IBM Associates Program Info Session - Panel Speaker (2022)
• International Student Experience, Redefined - Speaker (2022)
• DiversiTEA Podcast - Ali Khan (2022)
• End of Year Review - UofT BizTech Association (2022)
• Building an All-Star Profile for UG - AdmitKard (2022)
• Enactus Connects 2022 - Panel Speaker (2022)
• Rewarding Careers in BizTech - Moderator (2021)
• Billion Moonshots Podcast - Ali Khan (2021)
• Kickstart Your Journey to Canada - Founder & Host (2020)
• How to crack top Canadian UG Universities - AdmitKard (2021)
• Summer Internship Workshop - sMart (2020)
• LinkedIn Profile Workshop - Carmen Consulting (2020)
• Corporate Social Responsibility & YOU - Panel Moderator (2020) 
• LinkedIn Learning Ambassador Feature (2019)
• PMI Academic Symposium - LinkedIn Learning (2019)

Ali Khan

I ideate, build and launch cutting-edge digital training products.