Social Media Marketing Foundations

Inbound Marketing

Digital Marketing Foundations

The Fundamentals of Digital Marketing

Confluence Fundamentals Badge

Product Development Sales Accreditation

Bachelor of Arts - BA (with Honours)

Diploma in Commerce

Digital Marketing Executive

Digital Marketing Leader

Product Marketing Specialist

Marketing Team Lead - Atlassian Marketplace Apps

- Created social media strategies and monthly execution plans for two projects across 8 social accounts ( Facebook, Instagram, Twitter, and LinkedIn), driving an average monthly organic follower growth of 28%. - Built brand awareness for OneCommerce on social media, increasing from around 100 to 8000+ organic impressions per month through strategic planning, short videos & mini quarterly campaigns. - Generated and published weekly content calendar for each channel, resulting in a 12% average in engagement. - Achieved an average of 6000 monthly views by producing short videos for YouTube, Facebook, and Instagram. - Collaborated with a cross-functional team (content, SEO, design, partnership, performance) to run quarterly social media campaigns: Women's Day, Father's Day, and product launch events. - Conducted an analysis of social media metrics and reported to the leader to ensure the achievement of OKR growth targets.

Social Media Marketing

- Responded to customer questions (global) by using digital tools web Live Chat/ Facebook messenger/ WhatsApp / Emails/phone calls. - Responsibility for the customer's order process, managing orders, stocks. - Handled customer complaints and provided appropriate solutions, also suggested other products to attract potential customers.

International Customer Service

- Built and executed social media strategy across Facebook and Instagram - Generated, edited and published weekly content (original text, images, video, graphics) that builds brand image. - Managed ecommerce activities, collaborated with food delivery apps and implemented campaigns to push sales. Achievement: Gained 10% interaction on Instagram by collaborating with influencers through giveaways. Increased online sales by 30% during the Easter holiday.

Social Media Manager

Growth Marketing Team Lead - Standalone Market

Product Growth & Marketing | SaaS & Tech Marketing

Know about Annie Le's work experience, education, bootcamps, certifications, and much more. Annie Le

Resume of Annie Le • Peerlist