Software Developer

Abdul-Hameed Riad  • Peerlist

<h3>CRMlytics is an analytical CRM designed specifically for WooCommerce operators. It leverages machine learning to provide a deep understanding of customer behavior and predict future trends, enhancing customer retention and marketing ROI.</h3><ul><li>Read Your Orders: CRMlytics quietly integrates with your store to read order data without disruption.</li><li>Run Machine Learning: It calculates churn scores, order forecasts, and RFM values directly on your server, eliminating the need for third-party APIs.</li><li>Segment Your Customers: Automatically sorts customers into segments like Champions, At-risk, and Lost, enabling targeted retention strategies.</li><li>Recover Revenue and Retain More Customers: Reach the right customer at the right time with in-plugin email campaigns for specific segments or tags.</li></ul><h3>Key Features:</h3><ul><li>Store Dashboard: Provides a 360° view of store performance with aggregated metrics, live activity feeds, and macro trend analysis.</li><li>Churn Risk Scores: Assigns a predictive health score to each customer based on their buying patterns, identifying those at risk of leaving.</li><li>Order Forecasts: Predicts the number of orders each customer will place in the next 30, 90, and 180 days to optimize marketing budgets.</li><li>RFM Scoring: Automatically calculates Recency, Frequency, and Monetary scores to identify and protect high-value repeat buyers.</li><li>Custom Segments: Allows filtering customers by various criteria and saving them as dynamic segments for targeted campaigns.</li><li>Customer Timelines: Offers a complete interaction history for each customer, including order changes, email clicks, and manual notes.</li><li>Smart Tags: Automatically tags customers based on behavior or allows manual tagging for dynamic list management.</li><li>CSV Export: Enables fast, one-click exporting of customer data and segments for integration with other tools.</li></ul>CRMlytics differentiates itself from operational CRMs by focusing on customer intelligence and predictive analytics. It provides insights into who to target and when, complementing existing marketing automation tools. The plugin is free, runs locally on your server, and has been tested at scale without impacting store performance.