Certified UX/UI Designer

Baymard Certified UX Professional

Certified UX Professional

Bachelor of Arts

Certified UI Designer

Animal Science

Certified UX Designer

•   Led a Digital Creative Team of 9+ designers on all creative initiatives in the digital ecosystem for Cover FX, Bliss, Laura Geller Beauty, Julep Beauty, and Mally Beauty
•   Managed and owned the execution of all Digital and UX/UI-focused designs, mockups and wireframes including but not limited to Amazon Storefronts, brand websites, apps, landing pages, campaigns, email creative, and digital innovations
•   Interpreted data and made appropriate recommendations and design based on findings
•   Established and managed digital brand guidelines and creative output for in-house design team and outside agencies
•   Created and organized high-volume creative calendar and workflow for entire company to ensure efficient delivery of creative projects
•   Partnered with photographers and art directors for product and model photo shoots to deliver branded imagery to all digital platforms

Director of Design, Digital

• Conduct UX audits of client websites to enhance user experience and optimize to ensure high conversion rates
• Transform websites into branded, user-centric experiences for businesses of all sizes
• Execute full website redesigns tailored to meet the unique needs and target audiences of clients
• Lead modern, comprehensive digital rebrandings to revitalize online presence and boost audience engagement

Owner/Principal Digital & UX/UI Designer

Senior Digital Designer

•   Helped design the UI for various aspects of current and future software 
•   Using Illustrator and Photoshop, created mockups and wireframes for upcoming web and software solutions
•   Using After Effects, designed onboarding animations for new and existing software based on UX research results
•   Participated in UX research planning sessions  

UX Intern

• Designed personalized programs for clients with a variety of fitness goals.
• Strong focus and specialization on clients with obesity issues, pain, mobility, and physical limitations.
• Delivered unique solutions and exercises to clients using Z-Health Performance methodology.
• Provided exceptional customer service and member satisfaction through innovative and results-oriented programming. 
• Personal mantra was that every client must leave me feeling better than they felt walking in. 

Personal Trainer

• Created, managed, and monitored 40+ Facebook, Twitter, and Google + accounts and campaigns for various small to medium sized businesses. 
• Wrote continuous engaging, relevant and entertaining content for monthly calendars
• Designed and edited photos that drove engagement and likes.
• Monitored accounts and provided customer service by responding to questions and inquiries.
• Adhered to multiple tight deadlines.
• Collaborated with various teams and levels of management.
• Provided Quality checks for team accounts, editing copy when needed.

Social Media Specialist

• Digitized, edited, produced and repurposed spots, placed sweetened audio, laid spots to tape, exported files and delivered to operations department using Avid Media Composer.
• Served as producer during International Press Junket for “Jurassic World”, interviewing celebrities such as Chris Pratt, Bryce Dallas Howard, and Colin Trevorrow. 
• Wrote original edits and edited existing scripts for international purposes.
• Produced roll-ins for 2014 Emmy International Live Show.
• Supported French/German live dubbing of VO initiatives for 2014 Award Show.
• Collaborated with marketing and OAP departments to tag various interstitials with sponsorships and promotions.
• Led versioning sessions with editors to prep spots for air and scheduling while running voice over sessions with international VO artists.
• Was responsible for scheduling spots to air and communicating with traffic department.
• Edited and repurposed E! News packages for delivery to mobile and air applications.

Production Assistant for E! Entertainment/Style Network International Production

• Provided administrative support for nationally syndicated daytime talk show, including heavy phones and general office functions.
• Assisted with live tapings by working with audience management and coordinating travel and guests.
• Supported producers with field production shoots while organizing tape packages and scripts.
• Researched and transcribed show footage.

Production Intern, The Jeff Probst Show

•   Built brand guidelines and messaging for the Mdrive brand
•   Developed wireframes, mockups, and final UI design for a product recommendation feature to enhance the customer experience and increase conversions, currently in development
•   Designed and constantly optimized the user experience for Mdrive’s Shopify website
•   Utilized various apps like (ex. Crazy Egg) to understand user behavior
•   Crafted over 40+ automated emails and flows to continue brand messaging, encourage
loyalty, and increase conversions.
•   Created the graphic art and package design for two new product launches

UX/UI Designer

• Key contributor to production of 2013 Golden Globe, SAG, Grammy and Academy Awards shows.
• Led live deko production during Golden Globe and Grammy Awards, creating databases and partnering directly with deko operators.
• Supported E! production team with Dior, L’Oreal and ‘Mani-Off’ field shoots, collaborating with marketing department and handling legal forms.
• Worked alongside producers, talent coordinators and wardrobe to manage talent, models and celebrity guests for all live shows and shoots.
• Prepped and pulled cue cards for Giuliana Rancic at SAG Awards.

Production Assistant for Live Events

• Implemented a monthly and daily social media calendar for Majerle's Sports Grill's 5 locations in Arizona.
• Created unique and exciting written and visual content daily for all locations.

Social Media Manager (Freelance)

Principal Digital & UX/UI Designer @ Christine Ashley Designs, Inc 🤓 Digital Design Nerd 💻 E-commerce Specialist 😻 Lo

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