Branding Designer | Webdesigner | Graphic Designer | AI Enthousiast | Marketing Strategist

Carine Cecília • Peerlist

I built my first-ever AI project. And honestly? I have no formal background in building this kind of stuff, so the learning curve was steep.When I set out to create WorkWise, I had to figure out everything from scratch: prompt engineering through Google AI Studio, connecting repositories to GitHub, navigating deployment configurations on Render, and wiring up the full stack.What is WorkWise? It's a chatbot and virtual assistant designed to help organize demands, prioritize tasks, structure messy ideas, and review professional texts.The best part? It lives in my day-to-day routine. I'm actively using it, tweaking it, and watching it evolve as I learn more. It's far from perfect, and I know I can improve it a lot, but seeing something go from a blank screen to a deployed, working app that actually solves daily bottlenecks is an incredible feeling.To anyone hesitating to build their first tech project because they don't know all the steps yet: just start breaking them down.What was the first project you ever built (or want to build)? Let’s connect in the comments! 🚀<h3></h3>

WorkWise

For decades, the legal industry was defined almost entirely by tradition, precedent, and technical expertise. But today, knowing the law is only half the battle. To build a thriving practice in a modern market, lawyers must also think like founders, brand strategists, and digital communicators.<h3>Understanding the Ecosystem: OAB/SC and Sebrae</h3>To put this initiative into context for those reading outside Brazil, Empreende ADV is not just another independent workshop. It is a strategic movement backed by two of the most influential institutions in the country:<ul><li><a target="_self" rel="noopener noreferrer nofollow ugc" class="break-all link-break text-gray-500 hover:underline ydrLbMSVZHsJNPURekwbzEFPglJhlYMLUbaE" href="https://www.oab-sc.org.br/">OAB/SC (The Brazilian Bar Association – Santa Catarina Chapter):</a> As the official constitutional body regulating and representing attorneys across our state, OAB sets the standards for the profession. I have the honor of standing on the front lines of this project helping to representing <a target="_blank" rel="noopener noreferrer nofollow ugc" class="break-all link-break text-gray-500 hover:underline ydrLbMSVZHsJNPURekwbzEFPglJhlYMLUbaE" href="https://www.linkedin.com/company/oab-sc/">OAB/SC</a>, ensuring our work upholds institutional prestige while pushing the envelope on innovation.</li><li><a target="_self" rel="noopener noreferrer nofollow ugc" class="break-all link-break text-gray-500 hover:underline ydrLbMSVZHsJNPURekwbzEFPglJhlYMLUbaE" href="https://sebrae.com.br/subsites/parceria-oab">SEBRAE</a>: Brazil’s premier agency dedicated to micro and small business development. Operating nationwide, <a target="_blank" rel="noopener noreferrer nofollow ugc" class="break-all link-break text-gray-500 hover:underline ydrLbMSVZHsJNPURekwbzEFPglJhlYMLUbaE" href="https://www.linkedin.com/company/sebrae/">Sebrae</a> is the benchmark institution for entrepreneurship, operational growth, and business intelligence in Latin America.</li></ul>See the Identity of the project here:<a target="_blank" rel="noopener noreferrer nofollow ugc" class="break-all link-break text-gray-500 hover:underline" href="https://www.canva.com/design/DAHTfyUmUOA/y1QMO9XvXPfuEGOxO0D1Nw/view">https://www.canva.com/design/DAHTfyUmUOA/y1QMO9XvXPfuEGOxO0D1Nw/view</a>

Empreende ADV

<h3>Carvalho &amp; Almeida Project Summary</h3>This project involved a complete branding overhaul and the creation of a sophisticated Landing Page (LP) for the Carvalho &amp; Almeida Advogados law firm.The core goal was to reposition the firm as a premium, modern authority in specialized legal services, particularly Corporate Law and Asset Protection.Key Deliverables:<ul><li>New Brand Identity: A sleek, high-end logo and visual system were developed using a palette of deep Onyx black, graphite gray, and a bright Neon Orange accent. This color scheme reflects both traditional legal seriousness and modern technological efficiency.</li><li>Premium Landing Page (LP): A single-page website designed with a minimalistic, "Bento Grid" layout. It features elegant dark-mode aesthetics, custom motion graphics, and subtle glow effects to capture user attention and improve conversion rates for client consultation requests.</li></ul>