LinkedIn Marketing Solutions Fundamentals

BA(Hons)

Digital price comparison platform for household services (acquired).

Owned end-to-end marketing, including content, digital PR, SEO, and influencer partnerships.
Developed the successful “Property Value Tube Map” campaign, generating national coverage in the likes of City A.M. and The Londonist.
Built scalable digital PR processes to support long-term SEO growth.

Head Of Marketing

Founder of AI Marketers, an AI-native marketing platform serving 3,500+ marketers across newsletter, audit, directory, jobs and events.
What started in 2024 as a weekly newsletter for marketers learning AI has since grown into a full platform helping marketers upskill and build AI into every part of their workflow.
What I've built:
- A weekly newsletter read by marketers at HubSpot, Google, Dell, Jasper, Writer, LiveRamp, Havas, BCG and Meta. Covering trending AI marketing stories, what to do about them, the tools worth your time, and weekly AI training.
- A free AI marketing audit. Five minutes for a personalised readiness score, ROI calculator, quick wins, playbooks, strategic recommendations and a 90-day plan tailored to the user's stack, team and industry.
- A directory of 270+ AI marketing tools, reviewed by marketers who use them in real campaigns. No pay-to-play listings.
- A curated jobs board for AI marketers and a global events calendar surfacing 100+ AI marketing conferences

Founder

Led content and digital PR campaigns for high-profile clients, including MoneySuperMarket.
Managed projects from strategy through to execution, delivering over 60 placements on one campaign.
Collaborated with in-house designers, analysts, and developers to create data-led, shareable assets.

Content and Outreach Manager

Led the marketing strategy for Sesame’s soft launch, managing execution across email, social, and influencer channels.
Built a 25,000-person waitlist and 30,000+ Telegram followers within 4 days through coordinated digital activation.
Managed freelance support to deliver fast, cost-efficient campaign assets in a high-growth startup environment.
Drove early awareness and traction in the Web3 community through targeted PR, community marketing, and content initiatives.

Head of Token Marketing @ Sesame (Yaspa's sister brand)

Crypto-based lottery startup backed by serial entrepreneur Dan Nwachukwu.

First marketing hire, responsible for end-to-end brand, growth and community strategy within a highly speculative crypto market.

- Built an early presence inside crypto-native communities through creators and partnerships
- Developed CEO thought leadership to establish legitimacy in a crowded market
- Delivered a guerrilla campaign with street artist Nathan Bowen to generate cultural buzz
- Generated 2,000+ email sign-ups in week one ahead of soft launch

Marketing Lead

VC-backed digital media group operating financial comparison platforms, including MoneyTransfers.com and Invezz.

Owned PR and offsite SEO strategy to accelerate authority and visibility in competitive financial categories.

- Owned PR and offsite SEO strategy for financial comparison brands
- Delivered national media coverage including The Independent
- Drove 20+ pieces of coverage in a single campaign
- Managed agile freelancer network across outreach and content

PR & Marketing Manager

Created and promoted digital PR content to support SEO growth.
Secured media coverage in national publications including The Mirror, The Telegraph, and Entrepreneur.
Supported ParcelHero’s organic search performance through high-quality backlink acquisition.

SEO & Outreach Specialist

Yaspa is a VC-backed fintech delivering instant bank payments and identity solutions powered by open banking.

- Oversaw growth and category positioning across regulated markets, working closely with leadership to scale brand visibility and demand.
- Owned multi-channel marketing strategy across SEO, paid media, partnerships and product marketing
- Led full website rebrand, refining structure and messaging to strengthen clarity, positioning and organic authority
- Supported Series A communications, contributing to tier-one media coverage and investor visibility
- Drove record inbound performance through paid digital campaigns, including the Pay by Bank 2025 Index

Marketing Manager

Led go-to-market for a crypto rewards platform powered by open banking.

- Generated 25,000 waitlist registrations and 30,000 Telegram followers in 4 days on £3k budget
- Built launch strategy across creators, PR and paid
- Validated strong early demand before venture was sunset due to funding reprioritisation

Head of Token Marketing @ Sesame (incubated by Yaspa) (sunset)

Managed the content strategy for major retail and tech brands including New Look and BlackBerry.
Oversaw content planning, production, and delivery in collaboration with internal teams and external stakeholders.
Ensured all output aligned with brand guidelines and supported broader digital marketing objectives.

Content Marketing Manager

Owned end-to-end marketing, including content, digital PR, SEO, and influencer partnerships.
Developed the successful “Property Value Tube Map” campaign, generating national coverage in the likes of City A.M. and The Londonist.
Built scalable digital PR processes to support long-term SEO growth.

SEO Link Account Manager

Managed all marketing activity across social, paid media, email, and content, supported by a small freelance team.
Implemented a content-led brand awareness strategy and led the execution of a high-impact guerrilla campaign with artist Nathan Bowen.
Grew the email subscriber base to 2,000+ within weeks through integrated campaign activations.
Established a thought leadership platform for the CEO to build brand authority within the crypto space.

Owned PR and offsite SEO strategies across two distinct financial platforms. Crypto publication, Invezz, being the other. 
Developed tailored content plans to secure high-authority backlinks and media coverage, including national press in The Independent.
Managed a remote team of writers and outreach specialists to deliver campaigns aligned with business KPIs.

Innovify is a digital product studio building MVPs for startups, including Gener8 and Zilch.

First marketing hire, responsible for building brand, positioning and demand from scratch within a founder-led environment.

- Launched the company’s first ABM and B2B demand campaigns, delivering the highest MQL volumes to date
- Relaunched the ProductTalks event series, achieving 95% capacity month-on-month with 10–15% attendee-to-lead conversion
- Led full website messaging overhaul, identifying UX and clarity gaps and rewriting on-site copy to improve performance
- Coordinated cross-functional teams across SEO, paid, design and content

UK Marketing Manager

I am building GoHalves, a platform that matches non-competing tech brands to market each other.

Co-marketing is one of the cheapest acquisition channels there is, and the most underused, because finding the right partner is weeks of research followed by one awkward cold email that goes nowhere.

GoHalves removes that. A short interview builds your brand profile, the engine pairs you with vetted companies on real audience overlap, and neither side sees a message until both have accepted. When you match, the campaign brief is already drafted for both brands.

I built the product and the matching logic, wrote the positioning and brand, set the pricing, designed the founding cohort programme and ran the go-to-market from launch PR through to the waitlist funnel.

Pre-launch. If you have an audience worth trading, the founding cohort is open.

Founder of GoHalves, a co-marketing matchmaking platform for tech brands. Fourteen years running growth and marketing fo

Know about Heshaam Hague's work experience, education, and much more. Heshaam Hague