Specialist

Postgraduate Degree

Bachelor of Technology - BTech

Master of Philosophy - MPhil

• Web and product design for startups, B2C, and independent initiatives
• Designed landing pages, corporate websites, banners, newsletters, and brand identities
• Delivered end-to-end design solutions from concept to production
• Worked independently with clients across different domains and time zones

Independent Web Designer (Freelance Practice)

• Led a team of designers delivering complex web and platform projects
• Developed website and product concepts and presented solutions to clients
• Oversaw the full design and development lifecycle
• Ensured visual quality and consistency across deliverables

Арт-директор

- Built a cross-product design system (incl. design-to-code automation) serving platforms with 4M+ MAU across Flutter mobile and web, significantly reducing engineering handoff time.
- Led A/B/C/D usability testing for core transactional flows, reaching a Purchase UX Score of 86.7%.
- Delivered AI-driven interactive chat feature achieving an average user session of 100 minutes; owned full A/B test design including MDE calculation and sample size determination.
- Established full-cycle UX research framework: 20+ in-depth interviews per flow, CJM workshops, and quantitative usability testing with 100–600+ 	respondents per study (SUM methodology) for each user flow 	delivered.
- Designed and launched a regional audiobook app from scratch under a Storytel  co-branded license; after a strategic pivot, relaunched it as an independent in-house product, growing it to 15K users and early 	monetization within 10 months.
 - Directed and mentored a multidisciplinary design team across Fintech, Saa

Senior Product Designer & UX Research Lead

• Developed visual identities for international cultural and educational programs
• Designed print and digital materials, illustrations, and character-based visual narratives
• Collaborated with international teams across multiple Goethe-Institut branches
• Supported long-term cultural projects requiring research sensitivity and institutional consistency
• Developed visual styles for regional cultural and educational projects
• Designed print materials, illustrations, and character-based visuals

Графический дизайнер

Architected, designed, and launched Dramance — an AI-driven interactive narrative platform — as an autonomous, solo creator to test product-market fit hypotheses and push the boundaries of AI-augmented engineering.

Key Achievements & Tech Stack:
Full-Stack Prototyping: Engineered and deployed the entire cross-platform frontend and layout logic using an AI-native production pipeline via Cursor, MCP servers, React/Typescript.

System Architecture:
Translated complex, multi-source LLM agent token generation and context-aware story systems into clean, low-friction user interfaces, bypassing traditional slow development loops.

Go-To-Market (GTM) Ownership: Currently managing creator onboarding pipelines, running user research frameworks, and cultivating an early community of interactive storytellers and digital writers.
Operated as a personal R&D incubator to master high-velocity development workflows and first-principles product design.

Founder, CTO&CPO

Delivered design solutions for Fortune 500 brands (big pharma, healthtech), including Nestlé, Royal Canin, Johnson & Johnson, Pfizer, etc.
Designed UX/UI for web platforms, campaign websites and digital tools used in omnichannel marketing projects (interactive presentations, games, quizes, video lectures)
• Developed user flows and high-fidelity UI designs, animations
• Worked on design systems and visual guidelines to ensure consistency across multiple client products
• Collaborated with product managers, marketers, developers, and medical/brand stakeholders
• Adapted UX solutions to regulatory and domain-specific constraints (pharma & corporate communications)
• Prepared design assets for development handoff and supported implementation

Moscow, RU

Middle UX\UI Designer

Web-designer

Founder of Dramance, CTO&CPO (pecore.dev)

github

Know about Irvin Yakovenko's work experience, education, and much more. Irvin Yakovenko