Designing and executing multi-channel digital marketing strategies, including SEO, GEO, content marketing, and social media growth
Driving traffic acquisition and conversion optimization across platforms such as Google, LinkedIn, Product Hunt, and other product discovery channels
Building and optimizing content systems, including case studies, industry insights, and competitor analysis to strengthen brand authority
Leading GEO (Generative Engine Optimization) efforts to improve FollowEngine’s visibility and recommendation performance across AI-driven search platforms
Managing growth experiments such as landing page optimization, conversion funnel improvements, and user acquisition efficiency
Monitoring market trends and competitor activities, and translating competitive signals into actionable marketing strategies
