HubSpot Marketing Software

LinkedIn Marketing Strategy

Diversity, Inclusion, and Belonging for All

  Advanced Social Media Strategy

Creativity Bootcamp

Pragmatic Marketing Certified

Volunteer Mentor

Programme Chair/Board Member - SIngapore

Scholarships & Awards Chair/Board Member - Singapore

Advocacy Committee Member - Singapore

Project Pari Volunteer

Programme Chair/Board Member - Singapore

Membership Chair/Board Member - Singapore

APAC Communications lead for EnableIN, LinkedIn's Employee Resource Group focussed on creating awareness and belonging moments around disabilities and mental health.

APAC Communications Lead, EnableIN ERG

Led marketing for Glint across the APAC region building demand generation programmes to drive sales pipeline and working with wider LinkedIn organisation to build deeper relationships with our customers.

Head of Marketing, APAC, Glint (now part of LinkedIn)

Led field marketing for LinkedIn Talent Solutions across Asia and Japan focussed on expanding LinkedIn's footprint within our customer base in Asia and building market presence in Japan through targetted high-touch engagement and ABM programmes as well as content-driven programmes and sales enablement.

Head of Marketing, Asia & Japan, LinkedIn Talent Solutions

Led solutions marketing and field marketing across Asia-Pacific for Visa's CyberSource eCommerce payment and fraud management solution focussed on driving growth in both the merchant and acquirer communities.

Senior Director, Marketing 

Led the marketing and product marketing team across APAC, driving demand generation, customer retention and customer adoption as well as launching new products and solutions into the APAC market.

Marketing & Product Marketing Director, APAC

Led the marketing charge to make data centres across the region #FueledbySolidFire. 

In other words, building marketing programmes in APJ for SolidFire's all-flash storage systems built for the next generation data centre. Creating brand awareness and driving demand generation through a full range of marketing activities including events/tradeshows, digital, content marketing, PR/AR and partner marketing.

SolidFire was acquired by NetApp in February 2016.

Head of Marketing, APJ

Joined rapidly growing business to build marketing function in Asia Pacific as Anaplan entered its second year of operations in Asia Pacific.

Head of Marketing, APAC

Directed the marketing strategy for AvantGard solution suite targeted at the corporate segment across the Asia Pacific region including China, Japan and ANZ.

Director of Marketing, APJ, SunGard AvantGard

Marketing Manager, Asia Pacific

Responsible for product marketing for Reuters premium financial desktop product across the Asia Pacific region.

Regional Product Marketing Manager

Product Manager/Senior Product Manager

Promoted to Account Manager after one year in Client Training position. Promoted to Senior Account Manager in less than two years.

Senior Account Manager/Account Manager

Provided client training for over 20 non-Japanese client sites as well as providing support for English-speaking users at other clients.

Customer Relations Executive

• Provided client training for both English & Japanese speaking users at over Japanese client sites in London
• Co-ordinated user training for large installations providing training, on-site support, user documentation etc. as well as on-going support and training of clients

Client Training Executive

Sales administration support for Japanese clients including co-ordination of installation and training as well as billing and support issues.

Business Administrator

Leading marketing across APAC for the rapidly growing Thought Machine as we build cloud-native technology to revolutionise core banking.

Nicki Soffe

B2B Marketing Leader - spearheading marketing for APAC at Thought Machine