Founded Nasiba, a Revenue Architecture practice for SaaS companies with users and demand but weak paid conversion.
I diagnose where the commercial path from interest to revenue breaks — across positioning, economic framing, buying events, pricing, packaging, upgrade logic, and expansion.
Built a productized offer system around the Revenue Leak Diagnosis and Revenue Architecture engagement.
Work spans SaaS positioning, monetization strategy, offer architecture, pricing, buying-event design, and translating commercial decisions into product and homepage messaging.
