Ramkumar G

Strategized, executed, and measured the success of dynamic social media campaigns for a diverse portfolio of books.

Managed and optimized advertising campaigns across multiple platforms, including Facebook, Instagram, Amazon, and others, leveraging data analysis and budget allocation skills to achieve a 20% reduction in cost per acquisition (CPA) and a 15% increase in conversion rates.

Collaborated closely with Facebook Ads Manager and Amazon Marketing Services, consistently achieving a 95% campaign delivery rate and exceeding key performance indicators (KPIs) by 10% through meticulous campaign monitoring and proactive optimization.

Presented innovative strategies and campaign ideas to senior management, leading to a 25% improvement in overall social media engagement and a 20% growth in organic reach by capitalizing on emerging trends and implementing creative content formats.

Developed and executed comprehensive 360-degree content strategies, spanning radio, digital, and on-ground platforms, to drive client marketing objectives and maximize brand exposure.

Conceptualized and crafted captivating promotions and advertisements, collaborating with clients and programming supervisors, resulting in measurable audience engagement and positive brand impact.

Recognized for delivering exceptional results, surpassing key performance indicators, and maintaining a proactive approach to staying ahead of industry trends, earning commendation from clients and contributing to repeat business.