AdWords Fundamentals

Digital Garage Training by Google & IAB Europe

Search Advertising

High School Diploma

BS in Computer Science

This was my first job, my first experience as an employee.

Commercial worker

About OSF Global: OSF Global Services is a leading global cloud solutions company providing consulting, application development and implementation services to enterprise and emerging businesses across B2B and B2C sectors. About the work: Responsible for brand awareness and audience development strategies. •	 Research of current online trends in the niche. •	 Identification of Target Audience and Competition. •	 Brand & Content Strategy. •	 SEO & SMO setup •	 Google AdWords Campaigns setup & optimisations. •	 Facebook Ads Campaings setup & optimisations. •	 Various related tasks.

Search Engine Marketing Specialist

Car Rental Agent

About Catalin Botezatu Official Store: The official online store of the biggest fashion designer from Romania, Catalin Botezatu. About the work: Responsible for marketing strategies and paid media campaigns. •	 Research of current online trends in the niche. •	 Identification of Target Audience and Competition. •	 Brand & Content Strategy. •	 SEO & SMO setup and optimisation. •	 Google AdWords Campaigns setup & optimisations. •	 Facebook Ads Campaings setup & optimisations. •	 Brand Development, increasing brand awareness via Social Media channels. •	 Fan-Base Creation, identifying target audience, community development and online •	 engagement. •	 Web site traffic growth throughout SEO. •	 Affiliate Marketing, strategic selection of suitable programs. •	 Attract, engage and monetise new customers or fans. •	 Achieve & exceed existing business, marketing & sales goals •	 Various related tasks.

Online Marketing Specialist

About Tjobs: TjobsRecruit is a hybrid online and bricks-and-mortar business that for the first time combines the efficiency of a modern online recruitment portal with a fast growing proprietary network of currently over 500 traditional recruitment agencies. We aggregate their recruitment capacity and thus enable employers to seamlessly recruit from a talent-pool of well over two million qualified temporary or permanent candidates. About the work: Responsible for marketing strategies and paid media campaigns. •	 Research of current online trends in the niche. •	 Identification of Target Audience and Competition. •	 Brand & Content Strategy. •	 SEO & SMO setup and optimisation. •	 Google AdWords Campaigns setup & optimisations. •	 Web site traffic growth throughout SEO. •	 Achieve & exceed existing business, marketing & sales goals •	 Various related tasks.

I was responsible for team coordination and in store project implementation.

Team Leader / Supervisor

With over 20 years of experience in the online environment, starting in 2003, I have developed and implemented comprehensive digital strategies for a wide range of projects and businesses. My professional journey began with website development (since 2003), quickly evolving into SEO optimization (since 2007) and later expanding into SEM and broader online business growth strategies. In 2008, I founded one of the first Romanian communities focused on online dating, integrating advanced features for that time, such as real-time audio and video chat. This experience gave me strong insight into building and scaling online platforms, as well as a deep understanding of user behavior and engagement mechanisms. Over the years, I have collaborated with numerous companies and entrepreneurs, actively contributing to the growth of their digital presence, increasing visibility, and optimizing commercial performance. My approach is results-driven, based on analysis, testing, and continuous optimizat

Digital Marketing, SEO & Web Development

This is more of a hobby. This is an online community with tens of thousands of users which was very active in the past when I had took care of it (currently, in the past years... it is in "drift mode")

Founder

Assistant Manager

Business Development Manager

About the work: Responsible for marketing strategies and paid media campaigns. • Project Management. • Research of current online trends in the niche. • Identification of Target Audience and Competition. • Brand &amp; Content Strategy. • SEO &amp; SMO setup and optimisation. • Google AdWords Campaigns setup &amp; optimisations. • Facebook Ads Campaings setup &amp; optimisations. • Brand Development, increasing brand awareness via Social Media channels. • Fan-Base Creation, identifying target audience, community development and online engagement. • Web site traffic growth throughout SEO. • Affiliate Marketing, strategic selection of suitable programs. • Attract, engage and monetise new customers or fans. • Achieve &amp; exceed existing business, marketing &amp; sales goals • Various related tasks.

Raul Lazar

#DigitalMarketing & Online #Business Consultant. Realistic rather than idealistic.