Open your HubSpot or Google Analytics right now. Look at the source of your leads. You probably see a healthy chunk attributed to "Organic Search," "Paid Social," or the dreaded "D

17yo solo founder, building in public | On a mission to make AI useful, honest, and human-centered.

Your CRM shows 'Direct/None' traffic, but those invisible leads are often your highest-quality buyers. Here's why obsessing over perfect attribution is making you miss the most valuable conversations.

The Attribution Trap: Why Your Best Deals Are Invisible to Your CRM

There is a specific kind of paralysis that hits technical founders when they shift from building product to building a pipeline. They look at the blank slate of a CRM and their fir

Why automating your first 50 sales is a death sentence for Product-Market Fit.

The Efficiency Paradox in Early-Stage B2B

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Read the articles written by Sebastián La Cava on Peerlist

Articles written by Sebastián La Cava • Peerlist

Product Design

Project Management

Marketing

Web Development

Python

ReactJS

NextJS

HTML / CSS / JavaScript

Machine Learning