Bachelor's degree

Acquired in November 2024 by Mobile Publisher. 
Cutly is an video editor for iOS that uses AI algorithm to auto-edit video on-device.

Co-Founder, CEO

Via was backed by prominent industry leaders such as Naval Ravikant, Shima Capital, Safe Foundation, Sandeep Nailwal, and several other esteemed angels.

Via Labs developed 3 products:
Via Protocol - Advanced Cross-Chain Liquidity Aggregation Protocol, that unite cross-chain protocols and find the cheapest 1-transaction any-to-any swaps.

Leto wallet - omnichain wallet for transferring money (like Cash app) 

Ally - browser wallet with web3 ads monetization

Co-founder, CEO

Made 3 consulting projects for jewelry e-commerce in Russia and India, and for a fintech startup

Analyzed and gave recommendations on:
- Teams of the product department: structure, motivation. processes.
- Development flow
- Formation and validation of product hypotheses
- Split testing
- Quarterly strategy for the functions required for implementation based on my experience.

Consulting: Products & Strategy

Acquired by BabyDoge in November 2024.
Gas Pump is the biggest memecoin launchpad on Ton Blockchain, deeply integrated with Telegram.

I built a product department with SCRUM methodology, split testing all published features, product research, and in-depth research of e-commerce jewelry users.
My team completely rebuilt the company's IT products: website, mobile site, mobile applications for clients, as well as for retail and delivery staff.
Doubled the conversion to order
Increased NPS of all IT products by 80%
We created a new application for our own delivery staff and a web application for support operators.

Product team under my leadership:
- Researched, refined, and documented product requirements, collecting feedback from customers, partners, and business teams.
- Collaborated with the Customer Success / Sales / Product Marketing department to launch new features and develop an implementation plan and measure the success of the feature.
- Planning medium / long-term product vision with product managers.
- Conducted “demo” sessions on the business product features that were tested for transparency in the product

Chief Product Officer

A visual no-code AI app builder that creates full-stack React/Next.js apps under the hood.

Analytics of marketing and product characteristics of the largest Russian and world companies placing tenders for advertising services.

Deep understanding of all digital marketing channels and the work of the e-commerce market in Russia and the CIS.
Participation in creating marketing strategies for company customers.

Project Manager

Define and implement a product vision for each product line, and each market that the product is sold into; establish current and long-range product objectives, ROI analysis, plans, and policies with feedback from various stakeholders (Publishers, Support, Operations, etc.)

MGCom - the largest advertising agency in Russia.

Worked on online quiz service for Aliexpress Russia
Launched a customer acquisition service for one of Alfa-Bank product (Bank No. 2 in Russia) 
Worked on services of automatic processing of applications for
Inventive Retail Group, the official distributor of Apple, Samsung, Nike, Lego in Russia

Product Owner

Creation of a marketplace of fitness services in Russia.

* Customer Development: Communicated with users of competitors' products to identify needs.
* Formulation of the product concept
* Creation and prioritization of backlog development
* Management of UX / UI designers
* Gathering feedback from first users
* A / B testing (mobile and web)
* Pricing, experiments with pricing policy
* Exploring user cohorts

Product Manager

design engineer | building 21st.dev & rorkai.com | prev co-founder of gaspump.tg (acq.) cutly.app (acq.) via.exchange

github

projects

Know about Serafim Korablev's work experience, education, bootcamps, certifications, and much more. Serafim Korablev