Sharanya Hebbur Murali

• Handled all design efforts of the platform’s conversion sector, dedicated premium user experience and also Yocket's internal management tool.

  Tasked with designing Yocket’s upcoming product offerings under their newer paid plans.

• Designed a dashboard for our counsellors and premium advisors to manage their assigned aspirants and daily tasks in light of increase in enrolments from newer paid offerings.

• Actively monitoring success metrics for deployed designs under different initiatives and analysed performance to identify opportunities for improvement.

Identified and addressed issues with the user experience of the FITTR app's point of sale and worked to redesign this checkout flow with a focus on improving the customer experience and conversion rates.