Google Tag Manager Fundamentals

Fundamentals of Digital Marketing

Writing: The Craft of Story

Google Analytics Individual Qualification

SEO Foundations

Advance Google Analytics

Social Media Marketing: ROI

Google Ads (AdWords) Essential Training (2019)

Role of Content

Google Analytics for Beginners

Strategic Marketing & AI - MasterCamp X Schbang

Bsc hospitality and hotel administration

Owned digital narrative and creative strategy for marquee brands including SanDisk, WD_BLACK, Hero MotoCorp, Tata Neu, and Marks & Spencer, owning 20+ high-impact campaigns including new product launches across digital, social, and film. Conceptualized and wrote a large-scale social experiment DVC (4.6M+ YouTube views) and built performance-led brand narratives reaching 25M+ audiences. Managed a 3-member writing team while handling retainers worth ₹10L+ per month, driving consistent storytelling across brands with 100K+ followers and high-stakes stakeholder expectations.

Marks & Spencer - DVC

Social - SanDisk, Hero, WD Black, TVS, Arrow, My Gold, Orion, AO Smith

Copy Supervisor

Assistant Marketing Manager

I joined Elegance Enterprises as a Content Writer but quickly evolved into a core marketing operator as the company transitioned from being a channel partner to launching its own real estate project. What began as copywriting across brochures, site collaterals, and digital campaigns expanded into owning messaging architecture, launch communication, and cross-channel coordination for their first independent development, Vrindavan by Aranyakaa.

This project marked the company’s shift from brokerage to brand ownership, and the successful execution of the launch directly led to my recruitment at Maa Homes through industry word-of-mouth recognition.

Copywriter

Le Meridien, Gurugram
Aloft, New Delhi, Aerocity (Pre-opening)

Industrial Trainee

Wrote 2 digital video commercials for Freedom Oil generating 2M+ impressions.

Senior Copywriter

Led high-profile product for Flipkart, OPPO, Vivo, Motorola, and Amazon Prime Video. Short, creative stint.

Group Head Copy

At 23, I joined Maa Homes as an Assistant Marketing Manager to build the marketing function from the ground up for a first-generation real estate developer entering a competitive Bengaluru market. Within eight months, I was promoted to Marketing Manager for owning end-to-end go-to-market strategy and execution across two flagship residential launches.

I established the core brand positioning, defined ICP segments including investors, end-users, and NRI buyers, and built differentiated value propositions for each cohort. I translated pricing logic, construction credibility, and ROI narratives into structured messaging that reduced objection cycles and aligned both marketing and sales communication. I led and scaled a seven-member cross-functional team across performance marketing, CRM, content, design, and channel partnerships, ensuring clarity across the entire demand-to-conversion funnel.

I orchestrated two complete GTM launches from market research and competitive mapping to channe

Marketing Manager

Watched a lot of sunsets, snow and once a bear.

Guest Service Officer

At 21 Degree, I operated in what was effectively a founder-led, multi-vertical startup spanning leather merchandising, home décor, corporate gifting, and digital services, including managing the digital mandate for Maharashtra Natural Gas Limited (MNGL). While the founders handled sourcing and vendor relationships, I ran the operational and marketing engine end-to-end.

As an intern in title but an operator in function, I managed campaign shoots, copywriting, content publishing, CRM systems, performance reporting, client servicing, and day-to-day execution across verticals. I led communication and posting for MNGL, coordinated with designers and vendors, structured reporting systems, and ensured deliverables across advertising and digital mandates were executed on time. I also oversaw finances tracking, workflow systems, and cross-functional coordination while another intern handled corporate gifting sales and a designer supported creative execution for a period.

The experience forced

Marketing Intern

Managed end-to-end brand messaging and campaign strategy across 10+ accounts simultaneously, spanning B2B and B2C verticals. Led B2B communication for Konica Minolta, translating enterprise printing and document management solutions into clear, benefit-driven narratives for CXOs, IT heads, and procurement stakeholders.

Alongside Konica Minolta, handled a diversified portfolio across tech, retail, consumer, and lifestyle brands owning positioning, campaign ideation, performance-driven creatives, and cross-channel communication (digital, email, landing pages, paid media).

Worked closely with performance marketing, media buying, and client leadership teams to align messaging with lead generation, conversion goals, and revenue impact. Balanced strategic clarity with execution velocity while managing multiple stakeholders and delivery timelines across high-value retainers.

Social - PetStar, SHARP, Konica Minolta, Instax, Luxor, Ambience
Digital Media - Swiggy
Influencer Scripts - Flipkar

Lead - Copy

all purpose marketer

github

Know about Simran Raj Bhyana's work experience, education, bootcamps, certifications, and much more. Simran Raj Bhyana