Marketing Foundations

Content Marketing Foundations

Salesforce CRM: New User Training

Brand & Consumer Psychology Masterclass

Creating a Marketing Growth System

Marketing Foundations: Competitive Market Analysis

Marketing Foundations: The Marketing Funnel

SEO for Social Media

Brand and Marketing Integration

An Introduction to Stata

Google AdWords Mobile

Master of Business Administration (MBA)

Bachelor of Science (BSc)

O- & A- Levels

The Monal Group is a leading name in the Restaurant and Recreation Industry of Pakistan, offering a range of cuisines spread across Pakistan. Their restaurants and recreation range includes Monal Restaurants, Asian Wok, Dino Valley & M1 Traxx

Chief Commercial Officer – Asian Wok

•	Responsible for overseeing the objectives and implementation of all commercial strategies for Asian Wok
•	Responsible for all Operations of Asian Wok outlets
•	Leading Marketing activities for Asian Wok brand
•	Setting and monitoring of team’s KPIs

Chief Commercial Officer

•	Business Development to enhance customer base
•	Worked with the Manager Operations in organizing, planning and implementing strategy
•	Ensured schedules and objectives are met by the HR Managers via training & follow-up
•	Management of operating costs, budget, and resources
•	Communication with & provision of support to the Outsource Payroll Management team

Business Unit Lead

Brand Spectrum is a Leading Integrated Marketing Services Company, providing Brand Strategy Development, Creative & Design Services, Public Relations (PR), Influencer Marketing, Experimental Marketing and Content Creation 
Account Director – Marketing, PR, Brand Strategy 
•	Leading a team of brand strategists, creative managers, content creators and copywriters
•	Client Servicing & Management for leading Brands in FMCG, Health, Retail & Electronics
•	Brand Strategy Development & Implementation
•	Corporate PR, Influencer Marketing, Digital PR, Activations Campaign Planning & Management

Account Director

•	Brought in multiple new clients via B2B marketing
•	Ran Recruitment Marketing Campaigns for Wateen Telecom, PC Hotel Lahore, Ramada Islamabad & Best Western Premium Hotel Lahore.
•	Developed and implemented Strategy & SOPs for enabling more productive and efficient processes and results for Manpower Outsourcing Team
•	Provided Marketing Consultation to various established clients and start-ups
•	Conducted Training Sessions as a Business & Life Coach to Corporations & SME’s
•	Provided clients with Overall Business Consultation and assisted them with Strategy Development and Implementation
•	Provided Client Servicing to & Client Relationship Management for clients from Telecommunications, Health, & Services categories
•	Planned, directed, and evaluated the Advertising Campaigns for clients from ideation stage to execution and feedback
•	Lead a team of HR Managers to deliver on key client’s requirements in Payroll Solutions, Assessments and Recruitment

Executive Director Marketing

•	Performed Product launch planning and Product Life Cycle Management
•	Conducted Market Trend Analysis and Competition Projection
•	Segment and Product Wise Marketing, Media Planning & Execution
•	Lead Coordination with Advertising & Creative agencies and other vendors
•	Launched Flagship Products (Galaxy S Series & Galaxy Note Series) in Premium Segment
•	Increased market share in low tier segments occupied by local and Chinese brands
•	Planned and Executed ATL, BTL and Digital Campaigns for Smartphones & Featurephones
•	Lead Brand activation activities including their planning and execution
•	Liaison with the Global Head Office, Suwon, South Korea, for Strategy Implementation

Product Manager  – Mobile Phones

Priority and Wealth Management Group, Area Central - I

1. Area Coordination, Data Collection, Analysis & Business Development
2. Process Flow Development, Product Development, Policy Drafting at Group Office Level

Royal Banking Officer

Underwent Classroom and On-Job Training as a Management Trainee Officer at Bank Alfalah’s Training and Development Center in General Banking Operations, Credits, Trade Finance and other banking fields.

Management Trainee Officer

General Banking Operations – Account Opening, Clearing, Remittances, Account Activity Checking

Operations Officer

I am an experienced marketing professional with over 13 years of experience in various industries (brand & agency side)

Know about Ahmad Babar’s work experience, education, cohorts, certifications, and much more. Ahmad Babar