SEO Training Course

Content Marketing Certified 

Backlink Management Course with Greg Gifford

HTML5 & CSS3 Front-end Formations

Google Tag Manager Fundamentals 

Master Digital Marketing Learning Path

SEO Foundations

Building an Integrated Online Marketing Plan

JavaScript Road Trip Parts 1 & 2

Advanced Google Analytics

Through an event called Operation Christmas Child, we spent the day compiling boxes of gifts and sending them to impoverished children in the area. 

Gift Compiler, Wrapper, and Distributor

Through KidREACH, I spent an hour and a half each week on Tuesday afternoon tutoring a 4th grade student, helping him to read and work on math.

Tutor

Helped setup and tear down the annual Woodstick Big Beat event, assembling drum kits as well as parts of the stage, and taking it down. 

Setup and Tear-Down Volunteer

Helped facilitate a benefit concert for Family Renewal Shelter which is an organization which provides services to high risk domestic violence victims and their children. As a part of a team of 5, concurrently known as "5ever," I worked closely with musical artists, event planners, students, and volunteers to put on this not-for-profit event. This team consisted of Isaac Peabody, Gabriel Cline, Katie Horton, Eric Sandberg, and me. 

This concert featured the musical talents of Isaac Peabody, The Union Street Orchestra, Matt Bekker, and Scott Krippayne. The venue that hosted the event was KTUB in Kirkland, which housed the 100+ concert attendees as well as provided the sound equipment, seating, and more. 

Every dollar spent purchasing tickets and snacks went to Family Renewal Shelter. As a result of the concert, they received well over $500 in that single night.

Renewal Benefit Concert Facilitator

Met up with other Rotary International members at Saar's Grocery store in Lakewood to put food in baskets which we then distributed to the needy areas of the community. 

Thanksgiving Baskets Compiler and Distributor

1-week mission to Tirana, Albania at the Bethany Christian Services orphanage where children were video recorded for potential adoptive parents view. In addition, inventory was taken for children's supplies as well as other resources for the orphanage. 

Videographer and Inventory Volunteer

I contribute regularly to Network Tacoma, a non-profit organization that assists homeless families with children from the point of crisis intervention, through transitional housing, with the goal of helping them achieve permanent housing and long-term self sufficiency. They currently have an 80% success rate with getting homeless families places to live + paying jobs.

Regular Contributor

Helped coordinate a family game night at the Tacoma Rescue Mission family shelter in Tacoma, WA. Helped run games, crafts, sing songs, play music, and had a constructive time with the kids and parents who stayed there.

Family Game Night Coordinator

Helped with 5 Days of Melee, a 108 hour charity stream raising $56,000 for communities harmed by COVID-19. Edited and helped produce "Smash Jeopardy" game show portion of the broadcast. The 5-day celebration of Super Smash Bros. Melee Amassed 150,000 views, with an average of 1,200 viewers, and 170,000 hours watched. 787 individuals donated during the 108 hour period.

Volunteer Content Creator

In charge of "welcome" website to new Tacoma residents. Record meeting minutes and advise for church neighbor outreach.

Evangelism Committee Member

High School Diploma

Bachelor of Arts (BA)

Concurrent Credit Program

Part of an elite group of trainers and evangelists who train clients and partners on a vast array of Microsoft technologies worldwide. Performed over 100 demonstrations of Windows, Office, Surface, and Windows Phone to IT teams, C-level customers, and other business partners of Microsoft.

Presenter and Brand Ambassador

Manage CRM, digital marketing automation tools and content strategy for clients. Create marketing briefs, make technical recommendations, and help make clients' brands soar online. Dabble in video, email coding, and IT as well.

Digital Marketing Manager

Assisted with the tail-end of the PeopleReady.com initial launch. Organized company information to become source of truth on branch location information, ensuring website had accurate information. Built landing pages and organized backend site structure, as well as managed site users. Helped bolster a new brand. 

Wrote content for CenterlineDrivers.com twice a week and sent out email campaigns to support the effort. Built pages and managed centerlindrivers.com. 

Built process for PeopleReady's email campaigns, consolidated necessary platforms and steps, and streamlined into a repeatable process. Created and designed multiple emails that worked across Outlook, Gmail, AOL, Yahoo, and other webmail providers.

Associate Marketing Manager

Led, orchestrated, and executed Facebook recruiting program for PeopleReady. Over 650 branch locations were created and claimed as Facebook pages, each as child pages to the main branded PeopleReady page. Provided plan and strategy, created training materials and guidelines, hosted webinars to coach and instruct the field on how to best utilize their Facebook pages, and continue to offer ongoing support to capitalize on platform best practices. 

Helped relaunch PeopleReady.com from the ground up. Part of discussions around site goals, direction, UX, functionality, backend organization, and interface. Used data from the old site to inform new site design and structure decisions. Contributed in setting up Google Analytics and Google Tag Manager tracking, and delivering site reports with Google Data Studio. Worked closely with developer partner to execute key site functions. Built and wrote site content. Team efforts resulted in a 61% increase in site conversation rate and a 33.33% decre

Digital Marketing Specialist

Improved TrueBlue's online presence through local listings management, reviews response and process protocol, internal digital marketing training, and social media listening. Managed small online reputation team.

• Grew company's social media following by 1428% in less than 2 years (9.8K --> 140K)
• Oversaw consistent growth on Facebook across the enterprise, with 80% branch adoption of the program of the 600+ locations with hundreds of jobs posted and thousands of applicants on the Facebook Jobs platform
• Acquired 100,000+ hires on Facebook Jobs with as little as $0.61 cost per hire
• Grew review volume by 47% across Google and Facebook
• Increased response rate to 95% with an average response time of 2 days for all 670 business locations
• Increased response rate to 90.2% with an average response time of 1.5 days for all social media marketing channels
• Created internal rewarding and incentive system to improve ratings and increase branch participation, leading to a +0.5 average s

Sr. Digital Marketing Specialist

Led all of Gigster’s marketing efforts for first nine months – then focused on just inbound marketing initiatives as team grew. Managed freelance marketing resources including SEO specialist, PR professional, content/blog writer, video editor, and graphic designer. Some key highlights include: 

• Website: Increased site speed by 3x
• Lead generation: increased 40%
• Paid ads: Increased conversion rate to 4.1% from just 1%, and halved the conversion cost
• Outbound email: 10x’d our email outbound volume with open rates as high as 81%, and 35% reply rate
• Marketing engine: enabled full customer journey visibility including original source, pages visited, and email correspondence history for better targeting

Marketing Manager

ThirdPixel Interactive is a game studio startup developing a sandbox platform fighting game, Smack Studio. It's a unique game with built-in tools for user-generated content. My accomplishments during my role as the marketing leader:

• Ran Kickstarter campaign that hit our funding goal within 1 hour, earned 400+ backers, and raised over 3X our goal in pledges
• Grew Discord and social media following by 400% in the first 5 months
• Improved website conversion by 180%, increased GTMetrix performance grade from D+ to A
• Increased positive review sentiment from "Mixed" to "Very Positive" in Steam store
• Created over 40 unique pieces of video content, including trailers, gameplay footage, live streams, and tutorials
• Rebranded Smack Studio, complete with new Steam asset suite, new game cover artwork, created press kit videos and other imagery

http://smackstudio.com

Director of Marketing and Community

Offered my services in a freelance capacity, working as Fractional Director of Marketing.

Two Case Studies:

Client: NextGen Academy

Led team of 5 in creation of branded collateral, devised marketing strategy, and oversaw execution of both marketing and sales activities for innovative esports-focused middle school NextGen Academy. Reported directly to co-founder and Head of School MacKenzie Price with weekly updates.

Accomplishments:
• Launched 5 brand profiles, 1 website, 12 paid ad campaigns, a HubSpot CRM instance, and 1 webinar from scratch
• Generated ~80 leads a week near the end of 3 month contract
• Webinar: obtained 51 signups and a peak concurrent viewership of 39 with guest Dr. Alok Kanojia
• Paid ads converted at 2% with $2.50 CPC on average on Facebook, TikTok, and YouTube

Client: ThirdPixel Interactive

Returned to ThirdPixel to assist with the lead-up-to 1.0 launch of Smack Studio's release in 2024, supporting marketing efforts for PAX West 2023 on the show floor, In

Fractional Marketing Director

I wrote scripts, recorded, drafted, edited, and produced series of videos for ReviewTrackers:

• My videos generated 400+ leads in the first 6 months with 15% becoming customers
• I created 3 Demo videos showcasing platform capabilities
• Also made 15-second promo ads for each demo
• For each video I wrote and revised the script, provided the voice talent, recorded and edited said voice over, captured and edit footage (including revisions), animated each scene, and uploaded the final product

Video Producer

Focused on growing Gigster's marketing funnel and supporting Virtasant's virtual events. 

First 60-day highlights:
• Developed new marketing growth strategy and value proposition 
• Increased qualified lead volume by 200% and opportunities by 300%
• Built new dashboard, restoring end-to-end tracking across the funnel
• Completely refactored CRM, resolving outdated info and fixed 10,000+ issues

Virtual event highlights: 
• Optimized ICP outreach campaigns, 200% greater reply rate than industry average 
• A quarter of attendees booked calls calls with our sales team afterward (on average)

Director of Growth Marketing

Co-founded human-first, AI-powered marketing agency. Core team comprised of marketers, designers, and software developers with 15+ years of experience. 

As Chief Marketing Officer, I'm responsible for: 
• All marketing activity for lilAgents
• Clean handoff from the discovery phase to sales
• Handling of lilAgents' operations
• All product marketing
• Developing marketing strategy for clients
• Ensuring the delivery of outcome-based results for clients

Co-Founder

I love tech and communication, especially together.

productHunt

github

projects

youtube

dribbble

Know about David V. Kimball's work experience, education, and much more. David V. Kimball