Project Manager & SEO Executive at Pixer Digital | Linkedin Certified Marketing Insider |  SEO Expert | SMO | Meta Ads

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Pratham Naik  • Peerlist

Skyshield steel building is PEB structure builder and steel building strcture builder company, As a Social madia manager , Digital markter this company assigning to me. owner of this company Sawanbhai nakrani, need B2B leads and grow their business , so he give me target of 3 conversion Per month, we design & structirse this comapany from skrech. Firstly as a New brand my target is to spread awarness of this brand than after awarness stage and redirect traffic to instagram profile using informative video and process video we grow the social media presence of Skyshield. We make total 5 videos of this Company. using this video and using my marketing knowledge firstly using this audience to Generate leads , i also do Local seo GMB, so local seo generate so many leads, i mainly target industrial area of Gujarat and maharastra . Total i generate 530 B2B leads and total conversion rate is 15% and total revenue generation is 35 to 40 crore , so its my best case study as a Digital marketer

Skyshield Steel Building | PEB structure Builder

🚀 Project Spotlight: Transforming IMAGE Multimedia Institute’s Digital Presence 🚀

Excited to share the results of a successful digital marketing campaign for IMAGE Multimedia Institute, Surat’s premier institute for Graphic Designing, Video Animation, and UI/UX Designing classes.

Here’s how we helped the institute attract aspiring creators and designers:

1️⃣ Facebook Lead Generation Campaign
We ran a targeted lead generation campaign on Facebook, focusing on students and professionals interested in creative fields. With compelling ad creatives and precise audience targeting, we generated 170+ high-quality leads, contributing to increased enrollments.

2️⃣ Local SEO Excellence
Understanding the importance of local visibility, we implemented a robust local SEO strategy to position the institute as a leader in its domain. Our efforts resulted in IMAGE Multimedia Institute ranking #1 on Google for key local search terms, including:

"Graphic Designing Institute in Surat"
"Best UI/UX Design Classes"
"Best Graphic Design Classes Near Me"
3️⃣ Google Local Search Ads
To complement organic efforts, we ran Google local search ads targeting students searching for graphic design and UI/UX courses in Surat. This enhanced their visibility on the first page of Google, capturing additional local leads.

4️⃣ WhatsApp & Email Marketing Automation
To ensure a seamless follow-up process, we implemented WhatsApp and email marketing automation using Brevo. This streamlined communication with potential leads, improving engagement and nurturing prospects through automated flows.

💡 The Impact: By combining Facebook Ads, local SEO, Google Ads, and marketing automation, we created an integrated digital marketing strategy that delivered tangible results. IMAGE Multimedia Institute is now recognized as the go-to destination for aspiring graphic designers and UI/UX enthusiasts in Surat.

We’re proud to have contributed to their growth and helped them connect with passionate learners! 🌟

I.M.A.G.E Multimedia Institue | Local SEO | Lead Generation 

Project Spotlight: Geer.in - On-Page SEO for Lab Diamond Jewelry Collection 💎

I’m excited to share my latest project, Geer.in, where I am leading the On-Page SEO optimization for an extensive collection of 1200+ lab diamond jewelry products. Over the course of 3 months, I have worked diligently to enhance the online presence of this premium jewelry brand, ensuring that each product is easily discoverable by search engines while delivering an outstanding user experience.

🔧 Key Deliverables:
Product Name Optimization: Ensured all product titles are keyword-rich and optimized for search intent.
Product Descriptions: Crafted unique, detailed, and SEO-friendly descriptions for each jewelry piece, highlighting key features, materials, and benefits.
Keyword Strategy: Conducted thorough keyword research and integrated high-ranking, relevant keywords into product pages to boost visibility.
Meta Tags (Title & Description): Developed compelling and concise meta titles and descriptions for each product to increase CTR (Click-Through Rate).
Product Schema Implementation: Enhanced product pages with structured data (JSON-LD) for improved search engine indexing and rich snippet appearance.
Open Graph & Canonical Tags: Implemented Open Graph tags for social media optimization and canonical URLs to avoid duplicate content issues.
URL Structure: Optimized URL paths for each product to ensure a clean, user-friendly, and SEO-compliant structure.
📈 Project Goals & Achievements:
Boosted Organic Traffic: With strategic SEO techniques, we aim to significantly increase the organic visibility of the products on search engines.
Enhanced User Experience: By optimizing the structure, we’ve ensured a seamless browsing experience, leading to improved conversion rates.
Increased Product Visibility: Targeted SEO practices have helped in positioning each product in front of the right audience at the right time.

🔗 Website: www.geer.in

Geer.in

### Case Study: Boosting IR Clinic's Online Presence

**Client:** IR Clinic, Leading Interventional Radiology Clinic in Surat

**Objective:** Enhance online visibility and patient engagement by ranking the clinic’s Google My Business (GMB) listings in Surat and Vadodara through social media management, digital marketing, and SEO.

Background

IR Clinic specializes in advanced interventional radiology treatments. Despite its strong reputation, it needed a stronger online presence to attract more patients from Surat and Vadodara.

 Strategy

1. **SEO Optimization:**
   - **Keyword Research:** Targeted keywords like "interventional radiology clinic Surat."
   - **On-page SEO:** Optimized website content and meta tags.
   - **Local SEO:** Enhanced GMB listings with accurate info and positive reviews.

2. **Content Marketing:**
   - **Blog Posts:** Informative articles and patient stories.
   - **Educational Videos:** Videos explaining procedures.

3. **Social Media Management:**
   - **Platform Selection:** Focus on Facebook, Instagram, LinkedIn.
   - **Content Calendar:** Scheduled educational posts and updates.
   - **Engagement:** Active interaction with followers.

4. **Digital Marketing:**
   - **PPC Campaigns:** Targeted ads on Google and social media.
   - **Email Marketing:** Newsletters and promotions.

 Results

1. **Increased Visibility:** GMB listings in the top 3 for Surat and Vadodara.
2. **Enhanced Traffic:** Significant rise in website visitors.
3. **Social Media Growth:** 150% increase in followers and engagement.
4. **Patient Conversion:** More appointments through targeted ads and engaging content.

Conclusion

The strategy significantly boosted IR Clinic's online presence and patient engagement, solidifying its status as a top interventional radiology clinic in Surat and Vadodara.