Adarsh Tribhuvan

• Led UX audits and redesigns for 10+ e-commerce brands — identifying friction in browsing and checkout flows, restructuring user journeys to improve clarity and reduce decision friction across mobile experiences.

• Redesigned Tensight SaaS analytics dashboard across 5 core screens — restructured information hierarchy enabling business managers to assess daily performance at a glance instead of spending 20+ minutes analysing raw data.

• Built modular, token-based design system in Figma with 20+ reusable components to maintain consistency across multi-brand deliverables and speed up developer handoff.

• Designed Amazon A+ pages and Myntra brand stores for Paragon, Maharishi Ayurveda, and Ramraj — from layout strategy to production-ready UI.

• Collaborated directly with engineering team to translate final designs into a working Retool demo — validating interaction patterns and data behaviour under real technical constraints.

Created social media templates for pet breeds, health, food, and brand statistics, which were adopted by the entire team. Executed full design for Henlo products, including a new package design for social media, resulting in a 50% rise in social media engagement and a 36% increase in website sales. Implemented effective design strategies and compelling creatives, leading to a substantial increase in social media followers from 50K to 1 Lac. Redesigned website during sales campaigns, ensuring brand identity coherence and contributing to increased orders during the sales period.

• Designed 15+ end-to-end campaign flows for Swiggy Instamart — identified that users struggled to scan offers due to dense layouts; simplified content hierarchy, improved product grouping, and introduced clearer CTAs enabling faster decisions. Flows still live today.

• Proposed UI improvements including annotation systems — adopted by the product team and deployed on the live app.

• Designed masterhead cards, chicklets, Genie card designs, and Instamart product cards for high-traffic campaign events.